The power of many: the impact of 100 million people

2 jun 2025

Every day, we’re surrounded by headlines about the climate crisis, biodiversity loss, and ecosystems under stress. In the middle of it all you might wonder: what difference can I actually make? The answer isn’t in saving the world single-handedly.

Our power lies in acting together.

Because when many people take small but meaningful steps, impact can be made in giant leaps.

So here’s a thought: what if 100 million people each restored one tree every year?

Picture it:

You help a struggling tree in your backyard by watering it, or you give a tree gift to a friend or family member. It’s a small gesture, nothing world-changing on its own. But that tree starts doing its quiet work. It pulls carbon from the air, offers shelter to birds, cools the ground, and holds the soil in place. Maybe you even forget about your gesture next week, but the tree keeps on working for years. A steady journey of impact has begun.

Now imagine millions of people doing the same. Each adding their small gesture to the total. Suddenly, we’re not talking about one nice gesture anymore, but whole ecosystems coming to life.

Did you know? According to the UN Environment Program, restoring just 15% of degraded land worldwide could prevent up to 60% of expected species extinctions. We’re not only saving trees, but entire ecosystems!

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